We all enjoy food differently – but making healthy choices when food shopping can be tricky. There are so many hurdles to navigate if you have special dietary needs or wish to eat more healthy, organic whole food produce. The messaging available is often overwhelming, as are the hours required reading nutrient values while shopping! With Tinga, it couldn’t be simpler to take a holistic view of your grocery basket and shop smart when it comes to your family’s dietary lifestyles. You can think of Tinga as your nutritional shopping assistant – here to help you positively change your long-term eating behaviours, master your nutrient values and shop for food with total confidence!
Our passionate team of experts created Tinga simply to help you make healthier food choices for yourself and your family. We’re using our uniquely designed tech to celebrate the power of food and inspire personal well-being. Tinga’s interactive nutrient guide understands your unique conditions and helps you easily swap in healthier food options at your own pace. Our users are our #1 priority – that’s right, you! In fact, our sole purpose is to empower your healthier food choices by reinforcing positive behaviours. We’ve built Tinga to meet you right where you’re at in life – rather than ask you to adapt to Tinga. If you’d like to read our Founder’s story, you can do so right here.
We’re proud of the innovative features we’ve created specifically for Tinga –
and bet you’re
going to love them, too.
Tinga remembers your personal allergens and saves you scrolling unsafe foods with easily-set parameters across available retailers. Tinga also supports social tags like Gluten-Free, Peanut-Free, Vegan or Low FODMap, empowering your personal health and planet-friendly shopping choices.
Many modern foods feature an abundance of less healthy fats (e.g. saturated fats), sodium and sugar – even those marketed as healthy options! Tinga’s easy-sliding scale filters block unsuitable products so you can focus on what’s best for your nutritional balance (e.g. set sodium limit to 7% per serving).
Dreaming up exciting meals each day can be tricky – so why not import your favourite recipe’s ingredients, save them for future use, and effortlessly shop for the best quality options? Preserve your personal health and save money by whipping up your most-loved meals without having to resort to takeout. And when possible, remember to shop locally for whole fresh foods and support your communities!
ON the plate 73.3%
OFF the plate 26.7%
ON the plate 45.1%
OFF the plate 54.9%
Tinga rates fresh whole food choices as ‘On The Plate’ and processed foods as ‘Off The Plate’ then uses these to generate a total basket score (found in your grocery list plus your user profile). The goal is simple: achieve a Plate Weighting score that’s more green than red!
Fresh whole foods high in nutrients
Minimally processed items and/or moderate nutrient levels
Highly processed items
Tinga converts nutritional data into our Thumb Rating System, a handy scoring visual for quickly identifying the nutritional value of your food choices and considering healthier available options. It’s a fantastic feature for swapping out less nutritious items with fresh whole foods that taste as great.
Vegtables & Fruit 59.4%
Protein 9.9%
Whole grains 4.0%
Other 26.7%
Vegtables & Fruit 28.4%
Protein 9.9%
Whole grains 6.8%
Other 54.9%
Tinga also delivers plate weighting based on Produce, Wholegrain, Protein or Other. User targets are 50% Produce, 25% Wholegrain, 25% Protein and 0% other. Visualising your shopping list identifies areas of opportunity, improves purchase choices and results in a healthier, happier you!
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FREE
$ 8.99 /month
$ 89.00 /Annually
CEO & Founder
My passion for Tinga stems from my personal experience of navigating our food system with a dietary constraint. It’s a real struggle to eat healthy – and I know I’m not the only one who feels this way! My same struggle is apparent on a mass consumer scale. It became clear to me that there was an opportunity to do things better, and that resulted in Tinga. I’ve gathered a team of individuals who feel the same as me and together, we are working to change how the food industry approaches healthy eating. My dream for Tinga is to instill enough self-empowerment in our user base that we can drive significant, positive change within our food industry.
Technology, Data & Co-Founder
I believe that everyone should have the ability to easily find great tasting healthy food options that meet their nutritional needs. As someone who bought healthy, nutritious foods before it was a trend, and who suffers from food allergies, Tinga’s cause is near and dear to my heart. I am passionate about making it so that getting customized nutrition is no longer a complicated effort
Dietitian & Co-Founder
The practice of healing through nutrition is my greatest passion. As a REGISTERED DIETITIAN, my life's work involves helping others rediscover the joys of food, feel good about their dietary choices and achieve their best possible health. Healthy eating doesn't have to be complicated, and my philosophy is simple: fuel your body with great food as part of a healthy lifestyle to enjoy a higher quality of life!
Regulatory, Nutrition & Co-Founder
I’m a nutritional scientist with a PhD who has worked in the food industry, for NGOs and in academia. I’m passionate about helping people eat batter and working on projects that help make our food systems more sustainable and inclusive. On a personal note, I am a keen traveller, animal lover and LOVE to food shop – not to mention eat!
Data Analytics & Retail
I've been on a journey to eat healthier without compromising taste or needing additional supplements. The biggest change to my mindset was understanding that each meal is an opportunity to nourish my mind and body. Tinga has equipped me with the necessary fundamentals to achieve my goals and do so in a sustainable manner. I believe Tinga complements my values and supports my vision on how to live a healthier lifestyle.
Rob, our founder, grew up alpine ski racing and had the awesome opportunity to travel the world following this passion. And wherever his skis took him, you can bet that he was sampling the wares of the local bakeries. Yet Rob was unaware that this second, rather carb-heavy passion of his would come back to bite him.
In his mid-20s, Rob began an 8-year health struggle, experiencing worsening discomfort and pain each day until being diagnosed with an intolerance to gluten. Having never known this was a thing, Rob was crushed to discover 90% of everything he ate – including his beloved pastries – was affected.
Rob’s path to gluten-free culinary paradise was far from smooth, and his grocery bills increased significantly – but he eventually found his new way. Then, after Rob and his wife Kylie, had their daughter (our app shares her nickname!), they experienced a new wave of diet eliminations as Kylie was affected by a rare vasculitis disease called Bachets, brought on after childbirth.
What followed was years of food elimination as Rob and his family tried to stick to certain diets confirmed by the careful reading of product packaging when food shopping. And after searching for an easier approach, Rob decided to create his own.
In Tinga, Rob and his team created an easier way to support shopping for individuals and families with special dietary needs. And his family will be the first to say it really works!
“Our bodies go through changes every number of years, changes that require supporting shifts and
realignments in our diet and lifestyle. Tinga is a recognition of those pivotal moments in life
when our bodies undergo a significant change that affects how we eat.”
- Rob
“We used to call our daughter ‘Tinga’ after ‘Tinga Tales’, a cartoon that she loved. She
represents to us that pivotal moment in which you must change something about your way of being
for the sake of your health. Whether it’s having a child, a health-scare or reaching a milestone
age, Tinga is a solution to making that transition easier for all.”
- Rob & Kylie
